Style: one look for everything

Give every picture and clip the same look — a painting, ink, felt and clay — with a ready-made style or one made from your own pictures.

A style is a look: the colours, what the picture seems to be made with (paint, ink, felt, clay), the texture and the light. Add one to a prompt and the picture comes out in that look. A style copies only the look, never what’s in its pictures.

A photo of Rosa at the café window holding a cup of coffee, fishing boats outside. — Same prompt twice. On the right, the last words “Photo, natural morning light” became “In the style of @gouache-tales”. Rosa, the café and the boats stay — only the look changes.

The same scene painted: Rosa at the window with her coffee, in soft gouache brushwork with warm muted colours. — Same prompt twice. On the right, the last words “Photo, natural morning light” became “In the style of @gouache-tales”. Rosa, the café and the boats stay — only the look changes.

Ready-made: Nearly 200 on the Styles page, free for everyone
Your own: Made from 1 to 20 example pictures
Cost: Free. Adding a style doesn’t change a run’s price
Works on: Every picture and video model

Use a ready-made style

From the Styles page

1
Open Styles in the left menu. Browse the families or search.
2
Click a style to see its example pictures, what it’s good for, and its @name.
3
Press Use this style →. The Studio opens with “In the style of @gouache-tales” already in the prompt. Write the rest of your prompt and generate.

The Gouache Tales style page: four example paintings, a description, Good for: folk tale picture books, seasonal greeting cards, café menu art, How to use it, and a green Use this style button. — A style’s own page on the Styles page.

From the Studio

Under the prompt, press 🎨 Style. Search or scroll, then pick one. The end of your prompt gets “in the style of @…”. Only one style at a time: picking another replaces the first. You can also just type @ and the style’s name.

The Styles window from 🎨 Style with “gouache” typed in the search box, showing the built-in style @gouache-tales. — 🎨 Style, searching for “gouache”.

Make your own style

Have pictures in a look you love? Turn them into a style.

1
In the Library, press Make entity or style from pictures.
2
Tick the pictures that show the look. Pick ones that share the look but show different things, so the style learns the look rather than one subject.
3
Press Make style. The New style window opens with your pictures, and the description is written for you straight away. Read it and fix anything that’s off — it’s what models that only read words get.
4
Type a name and press Create @….

The Library with two painted Gullrock pictures ticked (1 and 2), “2 pictures picked”, and the Make entity, Make style and Cancel buttons. — Two painted Gullrock pictures ticked, ready for Make style.

NoteA style of your own with the same name as a ready-made one takes its place in your prompts.

How the model gets it

Like every entity, a style reaches the model in one of two ways (see Why the model you pick matters):

▣Models that look at pictures

Get the style’s example pictures, and copy the look from them.

¶Models that only read words

Get the style’s description instead. Every ready-made style has one, so they work on these models too.

Another example

A dark photo of detective Quell parting the blinds of his office to look out at the city at night. — Detective Quell at his blinds. On the right, “Photo, moody low light” became “In the style of @ink-and-pastel”.

The same shot drawn in rough black ink crosshatching with a few soft pastel spots of colour. — Detective Quell at his blinds. On the right, “Photo, moody low light” became “In the style of @ink-and-pastel”.

Telling a story in one look? Style first, then save

If a whole story should be in one look, put the style on your characters, props and places before you save them as entities. Here’s why. Pembrook the fox was first made as a smooth 3D cartoon. Saved like that, then asked for “in the style of @felt-and-clay”, his own 3D pictures won: he kept his smooth fur.

Pembrook waving behind his desk: the fox keeps smooth, fluffy 3D fur and the desk is plain wood, though the prompt asked for felt and clay. — Left: plain 3D pictures saved as @pembrook, style added in the prompt — he stays smooth 3D. Right: his pictures redrawn in felt first, then saved — stitched felt all over, even the desk.

Pembrook waving behind his desk in stitched felt: sewn seams on his ears and hoodie, a knitted desk and a felt microphone. — Left: plain 3D pictures saved as @pembrook, style added in the prompt — he stays smooth 3D. Right: his pictures redrawn in felt first, then saved — stitched felt all over, even the desk.

1
Make the picture of your character, product or place as usual.
2
Redraw it in the style: pick a model that looks at pictures (like GPT Image 2.5 Sunburst Edit), use the picture as the source image, and write “the same character, same face and clothes, same pose — redrawn in the style of @felt-and-clay”.
3
Save the redrawn picture as the entity. Do the same for each of its pictures, and for each prop and place.

Pembrook the fox as a smooth, glossy 3D cartoon with teal glasses and a mustard hoodie. — Step 2: the same picture, redrawn. The right one is what was saved as @pembrook.

The same Pembrook redrawn in felt: stitched ears, a felt nose and a woolly hoodie. — Step 2: the same picture, redrawn. The right one is what was saved as @pembrook.

Styles in video

Put the style on your pictures, then turn them into clips. The clip keeps the look of its picture, so the video prompt only needs to describe the movement — no style needed there.

The Pembrook film: three felt pictures, each animated with Kling 2.5 Turbo Pro and joined into one 15-second film. The felt look holds in every shot.

To rename or delete a style of your own, see Change, delete or check an entity.

More in Entities

Entities: start here

Save a person, product, place or look once, then use it by name — so it comes out the same in every picture and clip.

Character: the same person in every shot

Save a person, animal or cartoon character once, and they come out with the same face in every picture and clip.

Prop: the same product in every shot

Save a product or object once — its shape, colours and label — and it comes out the same wherever you put it.

Palette: keep to your brand colours

Save 3 to 6 brand colours under one name, and every picture and clip you add it to uses them as its main colours.

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